Sean Adams shared a very valuable outlook on graphic design, from someone completely entrenched in the industry. It was very intriguing to hear his approach, as well as his thoughts and opinions on all aspects of design: From portfolio presentations, to advice on how to keep up with contemporary design trends. It was also very refreshing to learn how connected those in the industry are, and how they consistently reach out to each other, not just for ideas and tricks of the trade, but also in the constant search for new designers with fresh designs and ideas. The need for networking in the industry was personally a big takeaway.
While Sean's view of graphic design was from a much more holistic view of the industry, Margo Chase's story was incredibly curious as more of an in-depth look through the career of a successful designer. Starting as a designer of music album covers, working her way through the industry until opening her own design firm, was inspiring. Personally, a big takeaway was her efforts in breaking the perceptions that she was a categorized as having strictly a "Gothic" style and approach to design. When in reality, as we visited a good portion of her work, she did have the flexibility to adapt to whatever the design called for (as presented in the example of the shoe store campaign, which was a great look into how to prepare, process and present a complete concept to a client).
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